Most food-related industries rely heavily on apps, social media, and technology. QSR insists that technology, especially social media, are quite important in the food truck model. Operators once just relied on social media standbys such as Facebook and Twitter, but the market has grown over the last several years. Social media outlets like Snapchat and Instagram are becoming important platforms for food truck associates since these social media tools are now major players for their consumers. Food truck operators can use these platforms to share their truck locations, menu specials, and other important news. Building a following on one or several of these channels can increase exposure and eventually business.
1. Food no longer has to be sold from the truck.
Gone are the days of food-truck food sold exclusively out of trucks. Eager to earn additional income, food-truck operators are increasingly dishing their menus at markets, food fests, and pop-up stores, says Ben Goldberg, founder and president of the New York Food Truck Association.
2. Branded promotions are on fire.
When big companies have major new product launches, they are increasingly bringing along food trucks to the rollouts to add to the excitement, Goldberg says. For example, when AME Network had an event with its media partners, the New York–based company linked with locally popular Katz’s Delicatessen. The New York Food Truck Association helped to organize nine Katz Deli food trucks for the occasion.
Technology is critical.
Several newer technologies are becoming second nature to food trucks. While many food trucks formerly relied mostly on Twitter and Facebook, others today are mostly turning to Instagram and Snapchat to let customers know when they are at a certain location, Goldberg says.
Meanwhile, Ingram says that one of the most popular features of his New Bohemia food truck is the free WiFi that he offers. “We give them reason to want to be close to our food truck,” he says.
Current restaurant trend is fusion foods – some restaurateurs are adding international ingredients, such as truffle oil, to Indian dishes, creating new flavours that are both interesting to Indian diners and popular with foreign tourists, who find an element of familiarity in such foods.
Successful Restaurant Startup Secrets
Maximise your chances of Success using these Secrets.
Aspiring Restaurant Entrepreneurs - Do not reinvent the wheel
Get global perspective and know your customer
Learn to use Social Media
Know your Target Customer
Study your competitors
Change the menu as often as possible
Build relationship with influencers
Online Delivery Model a preferred option
QSR/Fine dining/Retro/Pub/ Disco
Watch for trends
Instagram has become popular for capturing the food
Reply to social Media Comments
Event management Sponsoring
Millets only food
Hyper Local Food
Food Delivery Models
Restaurant and Spa
Videos on receipies
Aspiring Bloggers Innovative Recipes
Successful Restaurant Startup Secrets
10 food trends for 2018
BBC Good Food Team
Over the last year, we've seen a wide range of food and drink trends reflecting changing attitudes towards health, community and the environment. We've seen a brunch boom,buddha bowls aplenty and of course, the avocado craze.
It seems 2018 is set to be a year of even more adventurous veggie and vegan cuisine while the rise of hyper-local cooking and exciting advances in technology take a firmer hold on British food culture. Wondering what to expect from the future of food and drink? Check out the BBC Good Food team's predictions for the coming year.
Social Media Tips for Restaurant Success
This book is about the business of being in the restaurant businesses. Most restaurants fail within the first three year. During tough times, many will not reach the first year. Nearly all the reasons they fail are down to a few areas that the owner neglects to find out about. If you want to get into the restaurant business and learn the key skills to keep you there
ETIQUETTE SECRETS TO FINE DINING
Fine dining’s trade secret? Hospitality
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